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机电行业英语

  • 作者:刘清波 李丹峰
  • 出版社:广州暨南大学出版社
  • ISBN:9787566801920
  • 出版日期:2012年08月01日
  • 页数:181
  • 定价:¥29.80
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    内容提要
    《21世纪应用型本科教育行业英语系列教材:机电行业英语》由八个单元组成,每个单元包括五个部分,即单元目标(Unit Objectives)、听与说(Let's Listen and Talk)、读与写(Let's Read and Write)、职场项目(Workplace Projeet)和职业沙龙(Career Salon)。书后附有练习答案、参考译文、听力会话和短文的文字材料及光盘。 《21世纪应用型本科教育行业英语系列教材:机电行业英语》以机电行业为背景,涉及的题材包括机电领域的职业前景、机电一体化技术概观、机电产品的开发设计、智能检测、安装与维护、市场调研、推广与销售以及世界**企业家访谈录。 机电行业英语-(附送光盘一张)_刘清波,李丹峰 主编_暨南大学出版社_
    文章节选
    Task 5 Pair work. Start a conversation, with your partner accordin,g to the situation:You work for a Chinese factory which exports washing machin,es to foreign companies. One potential client from America visits your actory an,d wants to place an, order, and now you are negotiating with the client in, terms of payment. Language tips: Davment bv irrevocable L/C Do you accept D/A or D/P? We insist on UC. increase the cost of import pay a deposit bank charges in connection with the credit protection of the banker's guarantee Situation 4 Negotiating about the contract Sample dialogue 2 Mr. Yang: Now, we've finally come to a basic agreement on the problems that need to be worked out. Shall we make sure we've got them right one more time? Mr. Black: Okay. I think that's a good idea and will help clarify some important items that we may have overlooked. Mr.Yang: First of all, about the format of our sales contract, we always use copies prepared and printed by our own company. Will that be all right? Mr. Black: I guess so ( half jokingly). As long as you've got an English version, I have no objections. Mr. Yang: Yes, we do have that. And all the content is written both in Chinese and in English; therefore, in terms of law, they're equally valid. Mr. Black: Thanks. Let's use your own copies then. Mr. Yang: Now let's check the items in the sales contract. I'd like to repeat the price we have agreed on. The Unit price of Model Bl-100 is US $ 194 per set,C. I. F. New York. Is that right? Mr. Black: What about the specifications? Mr. Yang: Specifications are listed in our catalogue. Would you accept such prices and confirm the above-mentioned terms? Mr. Black: Yes, I do. Now we've made it at last. I'm so glad that through long and hard negotiations, we managed to make a good deal. Let's congratulate ourselves for the successful contract. ……
    目录
    Unit 1 The Career Path in Mechanical and Electrical Engineering
    Listening
    Situation 1 Talking about the career prospect
    Situation 2 Getting better prepared for a job interview
    Speaking
    Situation 3 Asking about a job opening
    Situation 4 Attending a job interview
    Reading
    Passage 1 The Career Path in Mechanical and Electrical Engineering
    Passage 2 Automation Engineer Resume
    Writing
    Sample 1 A Letter of Job Application
    Sample 2 A ResumeUnit 2 Mechatronics Engineering Technology
    Ustening
    Situation 1 Showing a visitor around the factory
    Situation 2 Introducing the definition of mechatronics
    Speaking
    Situation 3 Visiting the production line
    Situation 4 Talking about the workshop tour
    Reading
    Passage 1 The Introduction of Mechatronics
    Passage 2 The General Introduction of Technology Tra fer Agreement
    Writing
    Sample 1 Abstract for Thesis ( 1 )
    Sample 2 Abstract for Thesis (2)Unit 3 Product Design and Development
    Listening
    Situation 1 Asking information about the National Undergraduate Electronic Design Contest
    Situation 2 Getting better prepared for a design competition
    Speaking
    Situation 3 Interviewing a robot design contest winner
    Situation 4 Introducing design ideas
    Reading
    Passage 1 Automotive Design
    Passage 2 &"Create the Future&" Design Contest
    Writing
    Sample 1 A Letter of Inquiry
    Sample 2 A Letter of Respo eUnit 4 Artificial Intelligence and Machine Fault Diagnosis
    Listening
    Situation 1 Talking about the Intelligent Tra portation System
    Situation 2 Introducing Artificial Intelligence
    Speaking
    Situation 3 Talking about the pre-shipment i pection of goods
    Situation 4 Discussing the rei pection of goods
    Reading
    Passage 1 Intelligent Condition Monitoring and Fault Diagnosis System
    Passage 2 Machine Fault Diagnosis
    Writing
    Sample 1 A Letter of Complaint
    Sample 2 A Letter Responding to ComplaintUnit 5 The Operation, I tallation and Maintenance of Household Appliances
    Listening
    Situation l Inquiring about using an air conditioner
    Situation 2 Handling simple repaisand maintenance
    Speaking
    Situation 3 Giving customesadvice on how to maintain a new refrigerator
    Situation 4 Talking about how to improve the efficiency of a refrigerator
    Reading
    Passage 1 I talling a Central Air Conditioner
    Passage 2 Keys to Produce User-friendly Manuals
    Writing
    Sample 1 Follow-up Sales Letter ( 1 )
    Sample 2 Follow-up Sales Letter (2)Unit 6 The Market Research of Mechanical and Electrical Products
    Listening
    Situation 1 Talking about the development of automotive engineering
    Situation 2 Knowing better about the future of electric vehicles
    Speaking
    Situation 3 Marketing a second hand ear to a client
    Situation 4 Visiting the Guangzhou International Automobile Exhibition
    Reading
    Passage 1 World Packaging Machinery Industry Forecasts
    Passage 2 Rosy Prospects for China‘s Equipment Manufacturing Sector
    Writing Sample An AgendaUnit 7 Advertising, Sales and Marketing
    Listening Situation 1 Inquiring about the price of machine tools
    Situation 2 Talking about sales negotiation
    Speaking Situation 3 Negotiating about terms of payment
    Situation 4 Negotiating about the contract
    Reading Passage 1 Green Marketing Ideas
    Passage 2 Want one。’? Get it now
    Writing Sample 1 Initial Order
    Sample 2 Order SheetUnit 8 Entrepreneur Interviews
    Listening
    Situation 1 Tips for becoming a successful entrepreneur
    Situation 2 Talking about company image
    Speaking
    Situation 3 Preparing for a press interview
    Situation 4 Preparing for an interview with a famous female entrepreneur
    Reading
    Passage 1 Driving Innovation
    Passage 2 Sustainable Ford Motor Company: An Interview with Bill Ford
    Writing
    Sample 1 Business Memorandum ( 1 )
    Sample 2 Business Memorandum (2)参考文献
    Glossary

    与描述相符

    100

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