随着我国对外开放力度的不断加大,英语学习的目的与使用范围已日趋多元化,对既熟悉国际商务又熟练掌握英语的**复合型人才的需求也越来越大。正是基于这种广泛的社会需求,复旦大学出版社与牛津大学出版社合作,引进广受赞誉的牛津商务英语系列教程。全书分别为《成功通话》、《成功交际》 、《成功会谈》、《成功演讲》和《成功谈判》。
牛津大学出版社以出版高质量英语教材驰名,该套英语系列教材有着鲜明的风格与特点:一是实用性强,书中的每一选题都来自经济和商务活动,使读者通过学习对人的起点,通过VCD和录音带等模拟商务活动的真实场景,让读者得以进入商务实践,并在实践中获得技能的提升。

It is sometimes difficult to distinguish between genuinely felt wishes and mere ritual. Does your new-found contact mean anything when he says, ‘Its been great meeting you.Stay in touch’? Would he feel surprised or even annoyed if you took him at his word and contacted him again?

Introduction
who's who in effective socializing
1 first contacts
welconing a visitor
introductions opening small talk
first meetings
2 getting to know each other
effective question and answer
asking and responding to questions
developing conversation
3 more contacts
everyday meetins inclusive behaviour
greetings ,requests,favours,small talk
everyday meetings
4 arrangements
understanding and responding to invitations
inviting ,accepting ,decliningoffering refusing
making arrangements
5 arriving for dinner
6 dinner
7 after work
8 farewells
socializing practice extension activities

本书是“牛津商务英语教程(中国版)”中的成功交际分册。牛津大学出版社以出版高质量英语教材驰名,本英语教材有着鲜明的风格与特点:一是实用性强,书中的每一选题都来自经济和商务活动,使读者通过学习对商务活动各个层面可全方位掌握;二是可操作性强,整套图书确立一个容易理解和进入的起点,通过VCD和录音带等模拟商务活动的真实场景,让读者得以进入商务实践,并在实践中获得技能的提升。