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外贸英语函电(第4版)
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外贸英语函电(第4版)

  • 作者:易露霞、刘洁、尤彧聪
  • 出版社:清华大学出版社
  • ISBN:9787302562535
  • 出版日期:2020年09月01日
  • 页数:362
  • 定价:¥68.00
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    内容提要
    外贸英语函电(第4版)系统地介绍了外贸业务中英语常用文体写作的基本知识,包括各类商务信函、传真、电子邮件的格式、拟写方法和技巧,并按照外贸业务磋商过程中各个环节的顺序附有往来函电的大量例文和案例,提供了大量常用语句。外贸英语函电(第4版)还介绍了电子商务的基础知识和对外经济贸易中的常用文体,如意向书、协议、合同、招标通知书、投标书、中标通知书及广告等的格式、拟写方法及语言文字的应用,此外,还列举了外贸业务实践中常用的一些单据和单证实例。另外,为适应近年来跨境电子商务的迅猛发展和《国际贸易术语解释通则2020》的生效使用,在第3版新增跨境贸易内容的基础上,第4版又增加了有关Incoterms 2020的信函的调整与更新,使本书更加符合当前国际贸易发展的需要。外贸英语函电(第4版)共18章,包括商务英语信函的基本知识、外贸业务关系的建立、询价、报盘、还盘、交易达成、付款方式、开证及审证、包装、运输、保险、投诉与索赔、代理、贸易形式、电传、传真与E-mail、英文合同及商务社交信函等。外贸英语函电(第4版)适用于国际贸易、市场营销、电子商务、商务英语等专业的学生,同时也适用于从事或准备从事外
    目录
    Contents

    Chapter One Basic Knowledge of Business Letter Writing 1

    Section One Introduction of Business Letter Writing 1

    Section Two Layout of a Business Letter 2

    Section Three Structure of Business Letter 7

    Section Four Addressing Envelopes 14

    Section Five Good Writing Principles 16

    Section Six Some Rules of Good Writing 20

    Section Seven Useful Words & Expressions 22

    Section Eight Useful Sentences 23

    Section Nine Exercises 25

    Chapter Two Establishing Business Relations 29

    Section One Introduction 29

    Section Two Specimen Letters 30

    Section Three Useful Words & Expressions 43

    Section Four Useful Sentences 44

    Section Five Exercises 49

    Chapter Three Enquiries 52

    Section One Introduction 52

    Section Two Specimen Letters 53

    Section Three Useful Words & Expressions 60

    Section Four Useful Sentences 62

    Section Five Exercises 66

    Chapter Four Offers and Quotations 70

    Section One Introduction 70

    Section Two Specimen Letters 71

    Section Three Useful Words & Expressions 79

    Section Four Useful Sentences 80

    Section Five Exercises 84

    Chapter Five Counter-offers 87

    Section One Introduction 87

    Section Two Specimen Letters 87

    Section Three Useful Words & Expressions 95

    Section Four Useful Sentences 96

    Section Five Exercises 100

    Chapter Six Conclusion of Business 105

    Section One Introduction 105

    Section Two Specimen Letters 106

    Section Three Useful Words & Expressions 112

    Section Four Useful Sentences 114

    Section Five Exercises 118

    Chapter Seven Terms of Payment 122

    Section One Introduction 122

    Section Two Specimen Letters 124

    Section Three Useful Words & Expressions 131

    Section Four Useful Sentences 135

    Section Five Exercises 139

    Chapter Eight Establishment of L/C and Amendment 144

    Section One Introduction 144

    Section Two Specimen Letters 146

    Section Three Useful Words & Expressions 151

    Section Four Useful Sentences 167

    Section Five Exercises 172

    Chapter Nine Packing 182

    Section One Introduction 182

    Section Two Specimen Letters 183

    Section Three Useful Words & Expressions 190

    Section Four Useful Sentences 193

    Section Five Exercises 197

    Chapter Ten Shipping Marks and Shipment 201

    Section One Introduction 201

    Section Two Specimen Letters 203

    Section Three Useful Words & Expressions 211

    Section Four Useful Sentences 214

    Section Five Exercises 218

    Chapter Eleven Insurance 223

    Section One Introduction 223

    Section Two Specimen Letters 223

    Section Three Useful Words & Expressions 229

    Section Four Useful Sentences 231

    Section Five Exercises 234

    Chapter Twelve Complaints and Claims 239

    Section One Introduction 239

    Section Two Specimen Letters 239

    Section Three Useful Words & Expressions 246

    Section Four Useful Sentences 247

    Section Five Exercises 252

    Chapter Thirteen Agency 255

    Section One Introduction 255

    Section Two Specimen Letters 255

    Section Three Useful Words & Expressions 261

    Section Four Useful Sentences 263

    Section Five Exercises 267

    Chapter Fourteen Trade Forms 271

    Section One Introduction 271

    Section Two Specimen Letters 271

    Section Three Useful Words & Expressions 279

    Section Four Useful Sentences 282

    Section Five Exercises 285

    Chapter Fifteen Job-Application Writing in English 290

    Section One Introduction 290

    Section Two Cover Letter 297

    Section Three Specimen Letters of Application Letter 298

    Section Four Useful Words & Expressions 301

    Section Five Useful Sentences 303

    Section Six Exercises 307

    Chapter Sixteen International Business Contracts 310

    Section One Basic Concept of Contracts 310

    Section Two Main Features of International Business Contracts 311

    Section Three Categories of International Business Contracts 312

    Section Four Language Features in the Contracts 313

    Section Five Sample Contracts 315

    Section Six Useful Words & Expressions 320

    Section Seven Useful Sentences 323

    Section Eight Exercises 327

    Chapter Seventeen Telex, Fax and E-mail 334

    Section One Telex 334

    Section Two Business Fax 336

    Section Three E-mail 339

    Section Four Useful Words & Expressions 340

    Section Five Useful Sentences 342

    Section Six Exercises 344

    Chapter Eighteen Other Letter Writing 247

    Section One Invitation 247

    Section Two Introduction 251

    Section Three Letters of Appointment 252

    Section Four Letters of Thanks 253

    Section Five Letters of Congratulations 254

    Section Six Letters of Reservation 255

    Section Seven Notice and Announcement 255

    Section Eight Interoffice Menos 256

    Section Nine Business Reports 257

    Section Ten Agenda and Resolutions 259

    Section Eleven Letter of Notes 259

    Section Twelve Exercises 260

    参考文献 362

    与描述相符

    100

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