教材的建设是基于教学实践基础上的不断深化和不断完善的过程。一本好的教材应该是从编写、使用到修订完善这样一个周而复始的循环往复、持续推进的过程。
《外贸英语函电(第四版)》详尽介绍当今外贸英语函电的新知识和流行趋势,从交际原则出发,强调写作过程中读者的心理接受过程,突出外贸函电写作特点——简明完整、清楚正确礼貌并能为广大读者找到快速进行商务书面沟通的窍门。
本版教材保留和发扬了前三版本中的特色:在学习写作的同时注重培养学生的分析创造能力和解决问题的能力,启发学生思考而不是简单的模仿。因此第四版在内容安排上,除了每个单元设置了学习任务、写作技巧、关键词语、范文分析、难点注释、常用句型、技能训练与练习,还增设了两项:一是针对外贸函电中介词常用搭配及其活跃的特点,系统梳理函电中常用介词的用法;二是增设了Skill Drilling模块——通过模拟的“技能训练”或“案例分析讨论”让学生在做中学从而对商务书信的写作得到有效的巩固提高。

Chapter One Written Communication-An Overview
1.Parts of a Business Letter
2.Format of a Business Letter
3.Envelope Addressing
4.The Basic Principles of Business Letter-writing
5.Structuring Communications
6.E-mails
Skill Training & Exercises

Chapter Two Establishment of Business Relations
Sample Letters
Letter 1 Self-introduction
Letter 2 Transferring business relations
Letter 3 Request for establishment of business relations
Letter 4 The first touch
Letter 5 Credit inquiry
Letter 6 Favorable reply from the bank
Letter 7 Unfavorable reply from the bank
Preposition
Useful Sentences on Establishing Business Relations
Skill Training & Exercises

Chapter Three Inquiries and Replies
Sample Letters
Letter 1 Requesting for price lists and samples
Letter 2 The first inquiry
Letter 3 General inquiry
Letter 4 Specific inquiry
Letter 5 Tabulated inquiry
Preposition
Useful Sentences on Inquiries and Relations
Skill Training & Exercises

Chapter Four Making Quotations and Offers
Sample Letters
Letter 1 A reply to the generalinquiry
Letter 2 A reply to the specific inquiry (making a firm offer)
Letter 3 Asking for pro forma invoice
Letter 4 A tabulated quotation
Letter 5 Making free offers
Preposition
Useful Sentences on Making Quotations and Offers
Skill Training & Exercises

Chapter Five Making Counteroffers and Declining Orders
Sample Letters
Letter 1 Making a counteroffer
Letter 2 A reply to the counteroffer
Letter 3 Acceptance of a counteroffer
Letter 4 Declining the counteroffer
Letter 5 Declining orders
Letter 6 Declining a duplicate order
Preposition
Useful Sentences on Making Counteroffers and Declining Orders
Skill Training & Exercises

Chapter Six Acceptance and Orders
Sample Letters
Letter 1 Accepting the offer and placing an order
Letter 2 Acknowledgement of an order
Letter 3 Placing a repeat order (a tabulated repeat order)
Letter 4 Sending a S/C with counter-signature
Letter 5 Confirming an order
Preposition
Useful Sentences on Acceptance and Orders
Skill Training & Exercises
……
Chapter Seven Terms of Payment
Chapter Eight Letter of Credit
Chapter Nine Packing and Shipment
Chapter Ten Insurance
Chapter Eleven Complaints and Claims
Chapter Twelve Agency
Appendix 1 Contract
Appendix 2 SWIFT
Appendix 3 Invoice and Certificate
Appendix 4 Maritime Port
Appendix 5 Airport(Airdrome)
Appendix 6 Useful Phrases and Expressions
参考文献