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商务英语写作教程

  • 作者:李太志
  • 出版社:苏州大学出版社
  • ISBN:9787811372540
  • 出版日期:2009年06月01日
  • 页数:205
  • 定价:¥28.00
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    内容提要
    本书通过对大量实例的体验、对案例的分析和对写作技能的训练,旨在为学习者提供可能面临的各种商贸情景的范例帮助学习者对商贸情景中*常用文体的格式有一个总的了解。
    目录
    1 layouts & components of be letters
    1.1 laying out business english letters
    1.2 understanding the essential & optional components of be letters
    1.3 addressing an envelope
    2 asking to establish business relations& replies
    2.1 experience & practice
    2.2 communicating & writing skills
    2.3 writers' workshop : the process of writing
    3 credit enquiries & replies
    3.1 experience & practice
    3.2 communicating & writing skills
    3.3 writers' workshop: businesslike poise & formal style
    4 enquiries & replies
    4.1 experience & practice
    4.2 communicating & writing skills
    4.3 writers' workshop: opening & closing a letter
    5 quotations, offers & counter-offers
    5.1 experience & practice
    5.2 communicating & writing skills
    5.3 writers' workshop : proposition vs counter- proposition ( 1 )
    6 orders & replies
    6.1 experience & practice
    6.2 communicating & writing skills
    6.3 writers' workshop: textual development of letters (2)
    7 payment & replies
    7.1 experience & practice
    7.2 communicating & writing skills
    7.3 writers' workshop: textual development of letters (3)
    8 shipment & replies
    8.1 experience & practice
    8.2 communicating & writing skills
    8.3 writers' workshop: principles for be writing
    9 packing & replies
    9.1 experience & practice
    9.2 communicating & writing skills
    9.3 writers'workshop: concreteness vs abstractness
    10 insurance & replies
    10.1 experience & practice
    10.2 communicating & writing skills
    10.3 writers' workshop: qualities of effective sentence writing
    11 claims & adjustments
    11.1 experience & practice
    11.2 communicating & writing skills
    11.3 writers' workshop: create an appropriate tone
    12 agency
    12.1 experience & practice
    12.2 communicating & writing skills
    12.3 writers' workshop: conciseness & simplicity
    13 social letters
    14 memorandums
    15 business reports
    appendixes
    references
    编辑推荐语
    体验商贸交流过程
    锤炼商贸交流技能
    培养商务写作意识

    与描述相符

    100

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