本书包括阅读、写作和听力三部分。
全书以阅读为基础,对电子商务基础知识做了系统的介绍,主要包括EDI发展简史、电子商务概述、网上支付、PKI基础等。写作部分介绍了电子商务信函写作、网络广告的创作及电子商务计划书的编写。听力部分搜集了*新的电子商务发展时事。
本书内容丰富、通俗易懂、并配有习题、电子教案和听力原文。可作为高等院校电子商务及相关专业的本、专科教材,也可供自学者使用。

Reading Materials
Lesson One The History of EDI
Lesson Two What is Electronic Commerce?
Lesson Three Understanding the World Wide Web
Lesson Four What Are Communication Networks?
Lesson Five PKI Public Key Encryption and Digital Signture.
Lesson Six Payments on Internet
Lesson seven E-commerce Web Site Design:Strategies and Models
Lesson Eight How to Build a Website
Writing
Unit One Eatablishing Business
Unit Two Enquiries
Unit Three Offer
Unit Four Counteroffer
Unit Five Acceptance
Unit Six Web Advertisement Writing
Unit Seven E-commmerce Business Plan Writing
Listening
Listening One Big day for baidu.com
Listening Two China Profiles:Jack Ma,Internet CEO
Listening Three Alibaba Acquires Yahoo China
Listening Four Google's New Message Service Includes Voice
Listening Five Transition Seen from Hacker Posturing to Criminaligy
Listening Six Computer Viruses
Listeing Seven ebay Buys Net Phone Provider Skype
Listeing Eight Internet Bus
Listeing Nine Bloggers Creating Networks
Listeing Ten Reviewing New Windows Operating System
AppendixⅠ 参考译文
AppendixⅡ 参考答案