英语是经济管理领域里各个专业的重要工具,网络时代的飞速发展,更强调了这一点。
学习专业英语时,一定要告别公共英语学习的各种课本,专攻专业书籍。阅读专业书籍是学生到达自如英语境地之前,*后一个艰难台阶。
《经济管理专业英语(第三版)》共分为1 4个部分,并另外选配了1 4篇文章作为阅读材料。全书的课文选自美国**大学商学院里通用的本科生及研究生的教材,包括微观经济学、宏观经济学、决策统计分析、管理信息系统、运营管理学、市场营销学、财务管理、组织行为学、财务会计、货币银行学、战略管理、国际经济学、国际市场营销学和国际商业学。
《经济管理专业英语(第三版)》在14个部分里都增添了学习提示(Suggestio ns for Further Study),是些很实用的内容,综合考虑了课程学习以及未来的应用,包括学习方法概说、新单词的记忆、读、听、写、说、写作精要、语感、业务信函、注释格式、参考文献格式、个人简历格式、内部便笺以及翻译要则。这些学习提示联结起来,组成全新的、完整的专业英语教学思想。

PART ONE MICROECONOMICS
The Concept of Utility
How Markets Function
PART TWO MACROECONOMICS
Outlays and Components of Demand
Macroeconomic Policy
PART THREE STATISTICAL ANALYSIS FOR DECISION MAKING
Why Sample
Basic Concepts of Hypothesis Testing
PART FOUR MANAGEMENT INFORMATION SYSTEM
Hotel Computer Applications
Word Processing
PART FIVE OPERATIONS MANAGEMENT
Order Processing
Bring Design into the Business
PART SIX MARKETING
Pulling and Pushing Marketing Strategies in a Market-Oriented System
The Many Faces of Personal Selling
PART SEVEN MANAGERIAL FINANCE
Motives for Using Debt
Trade Credit
PART EIGHT ORGANIZATIONAL BEHAVIOR
What Is OBM?
Areas of Application
PART NINE FINANCIAL ACCOUNTING
Elements of the Accounting Model
Accounting Reports
PART TEN MONEY AND BANKING
Sources and Uses of Bank Funds
Instruments of the Capital Market
PART ELEVEN STRATEGIC MANAGEMENT
Company Goals : Survival, Growth, Profitability
Strategic Considerations for Multinational Firms
PART TWELVE INTERNATIONAL ECONOMICS
Free Markets and Growth
New-World Realities and Competitiveness
PART THIRTEEN INTERNATIONAL MARKETING
Advertising Abroad--Creative Challenges
Evaluating Alternatives for International Operations
PART FOURTEEN INTERNATIONAL BUSINESS
The International Rules of Commercial Policy
Foreign Direct Investment
APPENDIX A READINGS IN ECONOMICS AND MANAGEMENT
The Objectives of Firms in Economics
The Maximizing Principle in Economics
An Introduction to the Theory of Economic Growth
Taxation in Western Economics
Application of Probability Concepts in Decision Making
The Learning Organization
The Goal of Financial Management

Global Advertising Regulations
Financial Intermediation..Assets and Liabilities Management
in a Profit-Seeking Environment
Qualitative Characteristics of Accounting Information
The Rise of China's Joint Ventures in an Interdependent Global Economy
History of the International Monetary System
International Banking
Trade Policy in Developing Countries
APPENDIX B WORDS, PHRASES, AND TYPICAL EXPRESSIONS
APPENDIX C SAMPLES OF GOOD SENTENCES
APPENDIX D BUSINESS LETTERS
APPENDIX E SAMPLES OF FOOTNOTES
APPENDIX F SAMPLES OF BIBLIOGRAPHIES
APPENDIX G RESUME
APPENDIX H MEMORANDUM
APPENDIX I TRANSLATION