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经贸英语教程

  • 作者:于秋 石坚
  • 出版社:重庆大学出版社
  • ISBN:9787562448594
  • 出版日期:2009年08月01日
  • 页数:246
  • 定价:¥28.00
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    内容提要
    《经贸英语教程》是当前培养复合型人才的重要教材之一,内容丰富,知识体系清晰、系统、完整,包括宏、微观经济学原理和国际贸易理论和实践。全书共分为11章,**章都由四个部分组成,**、二部分是两篇课文,分别介绍基础理论;第三部分为补充阅读,介绍更多更专业的相关内容;*后的案例分析部分是为锻炼学生实践能力而设计的。话题涉及经济增长、政府职能、货币、贸易理论、贸易环境与壁垒、国际收支、外汇、会计学、营销学等经济生活的方方面面。
    目录
    Chapter 1 What Is Economics
    Passage 1 What Is Economics
    Passage 2 Macroeconomics
    Supplementary Reading Economic Concepts in Daily Life
    Case Study A World without Jobs?

    Chapter 2 Economic Growth
    Passage 1 Economic Growth
    Passage 2 The Measurements of Economic Growth
    Supplementary Reading Economic Forces
    Case Study Japan’s Economic Performance between 1960—1996

    Chapter 3 The Economic Roles of Government
    Passage 1 The Economic Roles of Government
    Passage 2 Government Policies
    Supplementary Reading A Brief History of Economic Thought
    Case Study China’s Macroeconomic Policy in Recent Years

    Chapter 4 Money
    Passage 1 What Is Money?
    Passage 2 Money and Its System
    Supplementary Reading Finance: A Company’s Lifeblood
    Case Study E-cach and Equality

    Chapter 5 Investment
    Passage 1 What Determines Investment
    Passage 2 Debts or Securities
    Supplementary Reading Stock Exchange in America
    Case Study Company Profile and Investment Highlights

    Chapter 6 Accounting
    Passage 1 Introduction to Accounting
    Passage 2 The Balance Sheet
    Supplementary Reading Generally Accepted Accouting Principles and Organizations Concerned with GAAP
    Case Study Effects of Business Transactions upon the Balance Sheet

    Chapter 7 International Trade
    Passage 1 International Trade
    Passage 2 Basic Theories of International Trade
    Supplementary Reading Ways of Doing Business Internationally
    Case Study The Foreign Trade of the UK

    Chapter 8 World Trade Organizations
    Passage 1 Basics of GATT
    Passage 2 The Basics of the World Trade Organization
    Supplementary Reading The Uruguay Round
    Case Study China’s Bid to Join the World Trade Organization

    Chapter 9 Trade Barriers
    Passage 1 International Trade System
    Passage 2 Barriers to World Trade
    Supplementary Reading Multinational Corporations
    Case Study The Theory Behind the Antidumping

    Chapter 10 Foreign Exchange
    Passage 1 Foreign Exchange Trading
    Passage 2 Foreign-rate Systems
    Supplementary Reading The Foreign Exchange Market
    Case Study The Gold Standard and the Great Depression

    Chapter 11 International Payment
    Passage 1 The Balance of Payments
    Passage 2 The System of Bretton Woods
    Supplementary Reading Balance of Payments Adjustments
    Case Study Mexico’s 1994 Balance of Payments Crisis

    与描述相符

    100

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