出版日期:2011年01月
ISBN:9787040309263
[十位:7040309262]
页数:209
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《外贸英语信函写作》内容提要:
《外贸英语信函写作》由伊辉春主编,是全国高职高专教育“十一五”规划教材。《外贸英语信函写作》共分13个模块,除**模块外,每个模块精选**信例作为“来函”,“点评”分析来信意图及其写作技巧,并以来信为背景提出回复要求,按照“参考结构”完成“回复”,从而构成一个完整的案例。《外贸英语信函写作》以岗位技能养成为目标,突出写作训练,强调实用性。为了方便学习写作,《外贸英语信函写作》在剔除陈旧老套用语的基础上,大量收集了外贸信函写作中常用的术语、句型和语句,按照写作要点整理、
《外贸英语信函写作》图书目录:
Module 1 Introduction(简介)
Part Ⅰ The Structure of a Business Letter(外贸信函的结构)
Part Ⅱ The Layout of a Business Letter(外贸信函的格式)
Part Ⅲ Business Letter-Writing(商业书信的撰写)
Part Ⅳ Sentences(常用语句)
Part Ⅴ Linkage(知识链接)
Module 2 Establishing Business Relations(建立外贸关系)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 3 Promotion(促销)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 4 Enquiries and Quotations(询价与报价)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters & Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 5 Offers and Counteroffers(报盘与还盘)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 6 Order(订单)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 7 Payment(支付)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 8 Credit(信用证)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 9 Packing(包装)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 10 Insurance(保险)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters & Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 11 Shipment(装运)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 12 Complaints and Claims(抱怨与索赔)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
Module 13 Agency(代理)
Part Ⅰ Writing Techniques(写作技巧)
Part Ⅱ Received Letters&Replies(来函与回复)
Case 1(案例一)
Case 2(案例二)
Part Ⅲ English for Reference(参考英语)
Part Ⅳ Practical Writing(应用写作)
Part Ⅴ Linkage(知识链接)
References(参考文献)