出版日期:2009年01月
ISBN:9787801819789
[十位:7801819780]
页数:268
定价:¥31.00
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《大学外贸英语(第三版)》内容提要:
本书系高等院校专业外贸英语经典教材,每课由课文\词汇\习题\阅读共四部分学习内容组成.此为第三版,其更新部分取材于*新的商贸英语专著、文献和报刊文章。
《大学外贸英语(第三版)》图书目录:
Lesson 1
Text: Import and Export
Additional Reading: Shipping, Insurance and Customs
Lesson 2
Text: International Trade
Additional Reading: Unique Problems in International Trade
Lesson 3
Text: Letters of Credit
Additional Reading: Incoterms (2000)
Lesson 4
Text: Trade Information
Additional Reading: Trade News
Lesson 5
Text: Keeping the Customer Satisfied
Additional Reading: Marketing
Lesson 6
Text: Fortune 500
Additional Reading: Bill Gates
I.esson 7
Text: The Spread of CHINA INC
Additional Reading: China and the U. S.
Lesson 8
Text: The European Union
Additional Reading: The Euro
Lesson 9
Text: Transnational Corporations
Additional Reading: Third World Powerhouses
Lesson 10
Text: The Balance of International Payments
Additional Reading: The Securities Exchanges
Lesson 11
Text: Foreign Exchange Trading
Additional Reading: Quarterly Market Report--Global Market Perspective
Lesson 12
Text: The World Bank and the International Monetary Fund
Additional Reading: The Joint International Venture
Lesson 13
Text: WTO Agrees on New Round to Open Markets
Additional Reading: WTO and Its Ironies
Lesson 14
Text: The Changing World and Development
Additional Reading: E-Life
Lesson 15
Text: The Challenges of the 21st Century
Additional Reading: US Needs New Thinking on Global Trade
Lesson 16
Text: The World in 2030
Additional Reading: Japan's Stumbling Giants