出版日期：2013年02月
ISBN：9787111410478
[十位：7111410475]
页数：211
定价：￥28.00
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（为您节省：￥15.40）
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《商务英语函电-第2版》内容提要：
《商务英语函电(第2版普通高等教育十一五**级规划教材)》是普通高等教育“十一五”**级规划教材,是省级精品课程“外贸英语 函电”的配套教材,是根据高等职业教育“强化技能,贴近岗位”的特点 和要求,在第1版基础上修订而成的。本书内容涵盖商务书信基础知识以及建立业务 关系、商务谈判、订立合同、付款方式、包装、保险、装运、投诉和索赔等外贸 业务流程。
每章涉及一个外贸行业,遵循了“应用性原则”,突出了外贸信函技能的 训练。每章包括学习目标、背景知识、案例分析(常用短语和典型例句、样信)、小技 巧、补充阅读、常犯错误、生词表、行业词汇、信函注释及练习等10个部分。
《商务英语函电(第2版普通高等教育十一五**级规划教材)》可作为高等职业院校商务英语、国际贸易等相关专业的教材,也可作为在 职人员的培训用书,还可作为成人高校学生的自学用书。
本教材由王维平、王黎明任主编,蒋轶阳、徐瑾任副主编,邱素芬任主审;方宁、潘颖华、徐秋萍、伍聂、钱律伟、李宏磊、王可飞参与编写 并制作PPT课件;王黎明、蒋轶阳、徐瑾进行校稿;王维平对全书作了*后定稿。 商务英语函电-第2版_王维
《商务英语函电-第2版》图书目录：
第2版前言
Chapter 1 Fundamentals of Business Communication
1.1 Letter
1.2 Fax
1.3 E—mail
1.4 Other Commonly Used Methods of Communication
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Garments
Exercises
Chapter 2 Establishing Business Relations
Case Study
Additional Reading
Common Errors Made by Students
第2版前言
Chapter 1 Fundamentals of Business Communication
1.1 Letter
1.2 Fax
1.3 E—mail
1.4 Other Commonly Used Methods of Communication
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Garments
Exercises
Chapter 2 Establishing Business Relations
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Toys
Notes to Text
Exercises
Chapter 3 Business Negotiation
Part 1 Enquiries and Replies
Part 2 0ffers
Part 3 Counter Ofiers and Re.counter Offers
Part 4 Acceptance
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Arts&Crafts
Notes to Text
Exercises
Chapter 4 Signing a Contract
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electrical Appliances
Notes to llext
Exercises.
Chapter 5 Terms of Payment
Part 1 Payment
Part 2 Urging Establishment of L/C
Part 3 L/C Amendment and Extension
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mechanic Products
Notes to Tbxt
Exercises
Chapter 6 Packing
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Electronics
Notes to Text
Exercises
Chapter 7 Insurance
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Lights
Notes to Text
Exercises
Chapter 8 Shipment
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Mould Products
Notes to Text
Exercises
Chapter 9 Complaints and Claims
Case Study
Additional Reading
Common Errors Made by Students
Vocabulary
Supplementary Vocabulary for Chemical Products
Notes to Text
Exercises
附录
附录A Frequently Used Country and Area Codes
附录B Commonly Used Telex Abbreviations
附录C Expressions Commonly Used in Telex
参考文献
《商务英语函电-第2版》编辑推荐与评论：
《商务英语函电(第2版普通高等教育十一五**级规划教材)》为普通高等教育“十一五”**级规划教材,第1版自2007年8月出版以来,受到广大读者的欢迎,经过7次印刷,出版几万册,被国内十几所高职院校选为教学用书,还被一些学校作为单证员和外销员考试的指定培训用书。为了适应高等职业教育教学特点及时代发展的新要求,教材编写组成员在走访多家外贸企业,听取企业专家意见,结合在校及毕业学生的反馈,以及多年教学经验的基础上,修订了此教材。本教材由王维平、王黎明任主编,蒋轶阳、徐瑾任副主编,邱素芬任主审;方宁、潘颖华、徐秋萍、伍聂、钱律伟、李宏磊、王可飞参与编写并制作PPT课件;王黎明、蒋轶阳、徐瑾进行校稿;王维平对全书作了*后定稿。