该套教材以日常工作中的市场营销、产品与服务、进出口业务以及企业文化与商业伦理等16个精心选择的专题为背景,再辅之4个单元的“复习与巩固”,着力培养学习者在实际工作中用英语进行沟通和解决问题的能力。其完备的多媒体系列化材料与交际法教学以及情景模拟学习相配合,体现出当今先进的教育理念和教学方法。

Unit 1 People
Unit 2 Talking about companies
Unit 3 Jobs
Unit 4 Work and play
Unit 5 Revision and consolideation
Unit 6 Transportation
Unit 7 Imports and exports
Unit 8 Arrangements
Unit 9 Products and services
Unit 10 Revision and consolidation
Unit 11 Marketing
Unit 12 Statistics
Unit 13 Money
Unit 14 Socializing
Unit 15 Revision and consolidation
Unit 16 Business culture and ethics
Unit 17 Meetings
Unit 18 Processes
Unit 19 Conferences
Unit 20 Revision and consolidation
附录:剑桥商务英语证书(BBC初级)考试说明